Casting Director Mark Summers was asked by iconic commercials Director Joe Pytka, and Ogilvy in New York to cast 5 actors- who were to be turned into robots- to work alongside Carrie Fisher (1956-2016) in this witty AI spot for IBM WATSON, set up as a self-help group with Carrie as the Group Leader.
The spot aired during The 2016 Academy Awards. Watching it now is very poignant as the amazing & talented Ms. Fisher is no longer amongst us.
Read more about it in AdWeek here: