Casting Call: Pharmaceutical Brand

CASTING DIRECTOR: Mark Summers Casting

PROJECT/ BRAND: PHARMACEUTICAL BRAND

SHOOTING LOCATION: SPAIN

SHOOTING DATES: Office: 13th July -24th July- Yard: 22 July -1st Aug

CASTING DATE: 29th June 2023 – Secondary characters /30th June 2023 -Hero Characters

CALLBACK: 7th or 10th July 2023

THIS PROJECT IS LIKELY TO BE 5 DAYS PLUS FOR THE ACTORS.

For the roles where people are singing there will be a track to learn.

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RATES

TV USAGE BUYOUT OPTION: HERO FEATURED ROLES!

Term: 12 months of usage from first use date Territory: U.S. its territories, commonwealths and possessions Media: All Broadcast and Non-Broadcast
Media (Including but not limited to TV,
Worldwide Internet, Behind the scenes, New Media, any and all Electronic/Digital and social media, Screen grabs/stills pulled from Video for Internet/social media only, Cinema, Corporate Videos, Public Relations and POS) including all lifts, versions and edits.

$7500 plus 20% agency fee

PRINT/DIGITAL/STILLS USAGE BUYOUT OPTION:

Term: 12 months of usage from first use date Territory: U.S. its territories, commonwealths and possessions Media: Unlimited/Unrestricted
print/digital/social (including but not limited to POS, Conventions, Trade/Trade Show,
Collateral, any and all electronic and digital media worldwide, online/internet, websites, interactive and social media) – $5000 plus 20% agency fee

EXCLUSIVITY: All Type 2 Diabetes medications and treatments (On camera speaking roles only Hero or Secondary)

Ad agency/production/client – internal & archival use in perpetuity

BSF: $1000- Plus 20% agency fee – 12hr shoot days (inclusive of lunch) Recording session: $400 – Plus 20% agency fee (half day) Travel/DownDays: 50% of the BSF.
Overtime rate: $136.88/hr. + 20% agent’s fee

Overtime rate Recording session: $50 per hr. + 20% agent’s fee Revision sessions (Recording) $150 (1hr)
Rehearsals: $100 per hour.
Fittings: $50 per 2 hour period.

● ALL VERSIONS / EDITS / LIFTS

● 12 HOUR SHOOT DAYS (call to wrap- not from travel)

● RATES TO COVER DAWN/DUSK/NIGHT SHOOTS IF REQUIRED

● ECONOMY FLIGHTS

● TALENT MUST HAVE A VALID PASSPORT

● CARS PROVIDED TO AND FROM AIRPORT (MUST BE ADDED TO INVOICE)

● PER DIEMS – ADDED TO INVOICE ($50 PER DAY)

● BUYOUT IS ONLY PAYABLE TO TALENT FEATURED IN THE FINAL EDIT.

● 10% UPLIFT ON ADDITIONAL RE USAGE PER YEAR (2ND & 3RD)

TV USAGE BUYOUT OPTION: SECONDARY ROLES!

$6000 plus 20% agency fee

ISI BUYOUT USAGE OPTION:

Term: 12 months of usage from first use date Territory: U.S. its territories, commonwealths and possessions
Media: All Broadcast and Non-Broadcast Media (Including but not limited to TV, Worldwide Internet, Behind the scenes, New Media, any and all Electronic/Digital and social media, Screen grabs/stills pulled from Video for Internet/social media only, Cinema, Corporate Videos, Public Relations and POS) including all lifts, versions and edits
$1500 plus 20% agency fee

PRINT/DIGITAL/STILLS USAGE BUYOUT OPTION:

EXCLUSIVITY: All Type 2 Diabetes medications and treatments (On camera speaking roles only Hero or Secondary)

Ad agency/production/client – internal & archival use in perpetuity

BSF: $825- Plus 20% agency fee – 12hr shoot days (inclusive of lunch) Recording session: $400 – Plus 20% agency fee (half day) Travel/DownDays: 50% of the BSF.
Overtime rate: $112.50/hr. + 20% agent’s fee

Overtime rate Recording session: $50 per hr. + 20% agent’s fee Revision sessions (Recording) $150 (1hr)
Rehearsals: $75 per hour.
Fittings: $50 per 2 hour period.

● ALL VERSIONS / EDITS / LIFTS

● 12 HOUR SHOOT DAYS (call to wrap- not from travel)

● RATES TO COVER DAWN/DUSK/NIGHT SHOOTS IF REQUIRED

● ECONOMY FLIGHTS

● TALENT MUST HAVE A VALID PASSPORT

● CARS PROVIDED TO AND FROM AIRPORT (MUST BE ADDED TO INVOICE)

● PER DIEMS – ADDED TO INVOICE ($50 PER DAY)

● BUYOUT IS ONLY PAYABLE TO TALENT FEATURED IN THE FINAL EDIT.

● 10% UPLIFT ON ADDITIONAL RE USAGE PER YEAR (2ND & 3RD)

Talent will be required to disclose all and any pharma projects within the last 5 years regardless of whether talent was held Exclusive or not.

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ABOUT

This project is to advertise a drug that is ONLY indicated for patients with type 2 diabetes, which is defined not only by blood work, but by a specific BMI standard. It is NOT prescribed for weight loss. This is why we require a specific BMI range for the roles.

You will see that 2 of our lead characters must be able to sing, talent will be singing the track that has been produced for this project – please see here the previous commercial so you can understand the idea behind the request: https://www.youtube.com/watch?v=Aromts0OiHs

Our secondary Talent will be reading the ISI information for the commercial (important safety information) So perfect American accents are required.

It is very important that you check that not only can your talent deliver on singing but also meets the BMI criteria, I appreciate this is a bit specific, but that is what is required for our singing roles.

Talent will be required to disclose all and any pharmaceutical projects they have worked on within the last 5 years regardless of whether talent was required to be exclusive or not.

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ROLES

SPOT: OFFICE – GENERAL AMERICAN ACCENTS REQUIRED!

Olivia- Must be able to sing & move (Does not have to be a dancer but good sense of movement).

Playing age: 50-56
Olivia is our marketing manager & mother of two, When Olivia enters the room, you can just feel it. Even in these crazy times, she has maintained a glass-half-full kind of soul. She’s like a battery that re energizes those around her. She has a genuine warmth and is confident, yet still relatable. This role, must meet the following BMI standards of: 26-33 BMI.

Seth- (Secondary)

Playing age: 44-46
Seth is our IT guy, he likes Technology more than maybe anyone should, He’s fascinated with AI.
Seth is also very organized and linear, But he’s far from boring. He has a charisma all his own. One that doesn’t outshine Olivia, but rather, brings her into focus. Seth is kind of cool, yet kind of quirky
Seth can move! It is unexpected! So we would love to hear from any actors who have movement skills!
This role, must meet the following BMI standards of: 26-33 BMI.

SPOT: YARD- GENERAL AMERICAN ACCENTS REQUIRED!

Glen- Must be able to sing & move (Does not have to be a dancer but good sense of movement.

Playing age: 50-56
Glen can’t walk to the mailbox without pulling a few weeds. He just can’t help himself. Anything worth doing is worth doing right. And that includes managing his T2D and his lawn. Glen has a magnetic personality and fun demeanor, but is still your classic Dad.

This role, must meet the following BMI standards of: 26-33 BMI.

Jan- (Secondary)

Playing Age: 55-58

Jan is a mother of three & is the person all the neighbors turn to when they need to choose the right swatch or know which flowers to plant where. She always wanted to be an interior decorator or landscape architect, but life just got in the way. So, she really enjoys helping others bring spaces to life. She’s gentle with her opinions, though, and as a result helps Glen along the way without overshadowing his enthusiasm or vision.

This role, must meet the following BMI standards of: 26-33 BMI.

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THANK YOU, MARK SUMMERS CASTING!

Suggestions to: info@marksummers.com
Instagram: @marksummerscasting

Please Note: All casting requirements are based on what our client has requested and not the view or wishes of Mark Summers Casting or any of its agents or partners. This brief is not to be copied/ removed or posted on to any other site without written authorization from Mark Summers Ltd or it will be considered a breach of copyright.