Casting: Jardiance
Casting Director: Mark Summers Casting
Shooting Location: SOUTH AMERICA
Project/Brand: Jardiance – Diabetes Medication
Shooting Dates: 3rd – 15th Nov 2024
Casting Date: 1st & 2nd Oct 2024
Callback Date: 7th/8th Oct 2024
————————————————————————————————————————–
RATES & TERMS: HERO
TV USAGE BUYOUT OPTION: (Rates all in USD)
Term: Term: 12 months of usage from first use date
Territory: U.S. its territories, commonwealths and possessions
Media: All Broadcast and Non-Broadcast Media (Including but not limited to TV, Radio & Audio Worldwide Internet, CTV, OTT, Behind the
scenes, New Media, any and all Electronic/Digital and social media, Screen grabs/stills pulled from Video for Internet/social media WW only, Cinema, Corporate Videos, Public Relations, and POS) including all lifts, versions and edits; plus, perpetual use post-Term for advertiser and agency internal, archival and PR purposes, including award submissions – $10,000 plus 20% agency fee
PRINT/DIGITAL/STILLS USAGE BUYOUT OPTION:
Term: 12 months of usage from first use date
Territory: U.S. its territories, commonwealths, and possessions
Media: Unlimited/Unrestricted print/digital/social (including but not limited to POS, Conventions, Trade/Trade Show, Collateral, any and all electronic and digital media worldwide, online/internet, websites, interactive and social media); plus, perpetual use post-Term for advertiser and agency internal, archival and PR purposes, including award submissions – $6500 plus 20% agency fee
EXCLUSIVITY: “All Type 2 diabetes and Obesity medications and treatment”
Maintains Exclusivity as well as Advertiser’s right to exercise usage buyout option(s) for 1 year from last shoot date
ALL RATES ARE + 20% agent’s fee
BSF: $1000- 10hr shoot days (inclusive of lunch) / 8 hrs day -$730
Recording session: $400 – 90 Minutes session
Travel/DownDays: 500 per day
Overtime rate: $136.88/hr.
Overtime rate Recording session: $50 per hr
Revision sessions (Recording) $150 (1hr)
Rehearsals: $800 per day
Fittings: $50 per 2 hour period.
Callback fee: $50
Renewals: (If applicable) Up to 3 additional terms of use payable with 10% increase + 20% agent’s fee
- ALL VERSIONS / EDITS / LIFTS
- ALL DAYS CALL TO WRAP NOT TRAVEL.
- RATES TO COVER DAWN/DUSK/NIGHT SHOOTS IF REQUIRED
- ECONOMY FLIGHTS -THE CLIENT WILL ENDEAVOUR TO GET A HIGH CLASS FLIGHT WHERE POSSIBLE.
- TALENT MUST HAVE A VALID PASSPORT (valid for at least 6 months)
- CARS PROVIDED TO AND FROM AIRPORT (MUST BE ADDED TO INVOICE)
- PER DIEMS – ADDED TO INVOICE ($50 PER DAY)
- BUYOUT IS ONLY PAYABLE TO TALENT FEATURED IN THE FINAL EDIT.
- BUYOUTS ARE PAID UPON 1ST USE.
- 10% UPLIFT ON ADDITIONAL RE USAGE PER YEAR (up to 3 more years)
Please only suggest talent that are happy with the rates & terms.
————————————————————————————————————————–
ABOUT:
This project is to advertise a drug that is indicated for patients with type 2 diabetes, Heart failure & chronic kidney disease, which is defined not only by blood work, but by a specific BMI standard.
This is why we require a specific BMI range for the roles.
You will see that 2 of our lead characters must be able to sing & move well, talent will be singing the track that has been produced for this project – please see here some of the previous commercials so you can understand the idea behind the request: https://www.youtube.com/watch?v=AMHMU0YPFEc
It is very important that you check that not only can your artist can deliver on singing but also meets the BMI criteria, I appreciate this is a bit specific, but that is what is required for these hero roles.
26-36 BMI
Talent will be required to disclose all and any pharmaceutical projects they have worked on within the last 5 years regardless of whether the artist was required to be exclusive or not.
The shoot will be on a closed set with no unauthorised filming, photography, or other recordings permitted. The unauthorised use of personal electronic devices, including mobile phones, to film, photograph, or record during the shoot will be strictly prohibited.
All commercial footage and/or related audio is the sole property of the Advertiser and is not to be shared with any unauthorised person, in any media, including social media, at any time.
Brand: https://www.jardiance.com/
————————————————————————————————————————–
BRIEF:
MALE HERO:
Male playing age 40 -57 (not a young looking 40’s)
We are looking for a BMI in the range of 26-36
Our character is an empty nester.
He got married in his early 20s, so his kids are now out of the house. Some of his newly reclaimed “me time” is enjoyed by going to classic car shows and classic film festivals. For him, the past is a fun, carefree place to be. In fact, he often wears vintage baseball jerseys and 50s style bowling shirts and sweaters. It’s his “look” he proudly states.
Tim manages his T2D and heart risk with JARDIANCE and stays active while eating smart. Because as much as Tim loves the past, he also plans on enjoying his future.
Our hero singing character possess an authentic quality and a genuine warmth. He is relatable and confident with winning charisma and a friendly, expressive face. He should be able to sing and handle basic dance moves. Nothing too crazy, but he should be able to take direction and stay in sync with overall choreography. In addition, he should have the endurance to handle 4-5 days of shooting. Confidence is a major plus with this role. The whole world will literally be spinning around you.
MUST BE ABLE TO SING! & MOVE WELL.
Please read carefully & suggest suitable talent for the brief. Please do not suggest anyone without a valid passport (flying to South America)
Talent will be required to disclose all and any pharma projects within the last 5 years regardless of whether talent was held exclusive or not.
——————————————————————————————————————————–
THANK YOU, MARK SUMMERS CASTING,
Suggestions to: info@marksummers.com
Instagram: @marksummerscasting
Please Note: All casting requirements are based on what our client has requested and not the view or wishes of Mark Summers Casting or any of its agents or partners. This brief is not to be copied/ removed or posted on to any other site without written authorization from Mark Summers Ltd or it will be considered a breach of copyright.
